relax like you`re at home.

STRATEGIES
SMITH
ADVERTISING
AND DESIGN
Freelance
Creative Services
THANK YOU
FOR TAKING TIME
TO REVIEW THIS
SELECTION OF
WORK
IF BUSINESS-MINDED
CREATIVE TALENT IS SOMETHING
YOU SEEK ­— WE SHOULD TALK.
DAVID SMITH | 204 807 6363 | [email protected]
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ADVERTISING////////////////// 4
DESIGN////////////////////////// 12
NEW MEDIA ////////////////// 20
IDENTITY ////////////////////// 24
SERVICES ///////////////////// 27
CREATIVE
ADVERTISING
WORK
Messages
skillfully crafted
to resonate
with the target
audience.
ADVERTISING
SPACIOUS COMFORT.
SERIOUS BUSINESS.
LES SUITES HOTEL OTTAWA
PRINT CAMPAIGN
stay in downtown ottawa.
relax like you’re at home.
Our condominium-sized suites provide
plenty of room to work or simply relax. All
suites include a full kitchen, separate living
areas and private bedrooms. Stay in touch
with complimentary WiFi and free local
calls. Central to the business district and
only steps from the trendy ByWard Market,
Les Suites is right where you want to be!
• Adjacent to Ottawa Convention Centre
• Spacious one- and two-bedroom suites
• Complimentary 24-hr Business Centre
• Indoor pool, sauna, 24-hr fitness facility
• Steps from shops, restaurants, entertainment
In the Heart
of Downtown!
Condominium-sized
suites that provide
plenty of room for
work and relaxation.
CONVENTION RIDEAU BYWARD LES SUITES
CENTRE CENTRE MARKET HOTEL
Spacious suites steps from the OCC
130 Besserer Street, Ottawa
1-800-267-1989 • 613-232-2000
www.les-suites.com
• Spacious 1 & 2 bedroom
suites with full kitchen
• Newly renovated meeting
spaces with natural daylight
• Complimentary wireless
high-speed Internet access
CLOSE TO EVERYTHING.
LIFE IS SUITE.
• 24/7 business centre with
workstations and printers
MARCH BREAK FUN
STARTS HERE.
• Indoor pool, sauna
and 24-hr fitnes s centre
• Next door to the Ottawa
Convention Centre
• Surrounded by great
restaurants, boutiques
and entertainment
In Downtown Ottawa!
Right Where You Want To Be
• Steps from popular attractions,
entertainment and shopping
• Spacious 1 & 2 bedroom suites, full kitchens
• Indoor pool • Free local calls • Free WiFi
Visit Our Website For Special Packages
In the Heart of Downtown!
• Steps from shops, dining, entertainment
• Condominium-sized 1 & 2 bedroom suites
• Complete kitchen, ensuite laundry room
• Free local calls • Free WiFi • Indoor pool
Special Packages Available From $159 .00/NIGHT
P L U S TA X E S
130 Besserer Street, Ottawa
1-800-267-1989 • 613-232-2000
www.les-suites.com
130 Besserer Street, Ottawa
1-800-267-1989 • 613-232-2000
www.les-suites.com
130 Besserer Street, Ottawa • 1-800-267-1989
613 -232-2000 • www.les-suites.com
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ADVERTISING
CITY OF OTTAWA
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VARIOUS CLIENTS
MAGAZINE ADS
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CITY OF OTTAWA
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OC TRANSPO
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MICROSOFT CANADA
INVITATION
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METICULOUS
DESIGN
WORK
Marketing
tools that
meld strategy,
creativity, and
artful execution.
DESIGN
The Comforts of Home Await You
When you stay at Les Suites Hotel Ottawa, you have the best of everything—spacious comfort, a great location, and impeccable service.
For the same price as a regular hotel room, you can relax in a condominiumsized suite with one or two bedrooms, complete kitchen, convenient ensuite
laundry facilities, private balcony, and separate living and working areas.
Our Executive King Suites go even further by providing you with the
necessities of an office right in your suite. They come equipped with a work
desk and ergonomic chair, cordless speaker phones and an in-room safe
large enough to hold a laptop.
When staying at Les Suites, you’ll have the
advantage of being within close proximity
to Ottawa’s downtown business district,
government offices, embassies, University
of Ottawa, and the all-new Ottawa
Convention Centre.
Need a break? Presse Café, located
in our lobby, is a place where you can
sit back and enjoy a delicious coffee,
a chilled beer or glass of wine, plus an
assortment of fresh salads, sandwiches
and tempting desserts.
Les Suites is next door to great shopping
at the Rideau Centre. When your workday
is done, you’ll appreciate the rich choice
of restaurants, attractions and nightlife
options available to you nearby.
Clean, bright swimming facilities,
a sauna and 24-hour gym.
An Empowering Location
In today’s busy world, staying connected is essential. At
Les Suites Hotel we provide our guests with complimentary
wireless high-speed Internet access available throughout
the hotel.
Enjoy the convenience of your kitchen and dining
room, and leave the dishes to us!
At Les Suites Hotel, we know how important leisure time is. Our heated indoor
pool is ideal for either swimming laps or a
relaxing soak. Our 24-hour gym makes it
easy to fit a workout in to your day—be it
morning, noon, or night.
You’ll be able to check your email or surf the net from the comfort of your
suite, while enjoying breakfast in the Presse Café, or while in one of our
meeting rooms.
© OTTAWA TOURISM
Our Premiere Suites – bringing you the best that
Les Suites Hotel has to offer.
LES SUITES HOTEL OTTAWA
CORPORATE BROCHURE
The trendy ByWard Market has
something for everyone.
For added convenience, we also offer a complimentary 24-hour Business
Centre, equipped with two Dell computer workstations, Microsoft Office,
two laser printers, and Wi-Fi Internet access.
Typical floorplan
of our 1000 sq. ft.
Two-Bedroom Suite.
The Garden Courtyard provides a peaceful
sanctuary to relax and take in some quiet time.
Services include:
Making Work a Pleasure
In the demanding world of business, travelers often
of a washer and dryer in your suite, you needn’t be
require extended-stay accommodations during their
concerned about running out of clean clothes. Our pet
time in Ottawa. Perhaps you and your family are waiting
friendly policy means you don’t have to leave your pet
to move into a new home. Rather than feel like you’re
behind.
In addition to the workspace advantages
The Byward Suite (858 square feet)
living out of a suitcase, let Les Suites provide you with
Whether
you are with us for a month or longer, Les Suites
that our suites provide, Les Suites Hotel
Designed to accommodate
up to 60
all the comforts and conveniences of home.
Ottawa is the ideal location for your board people, the Byward SuiteHotel
is theOttawa
largest is the perfect solution for your extended
a fullyand
equipped
kitchen means
you
won’t rooms. Complete
and long-term
meetings,Having
conferences
other social
of our
meeting
with stays. Our friendly staff would be happy
have to dine out all the time. With the
convenience
to provide
you
with our affordable rates.
gatherings.
cloakroom,
two washrooms,
balcony
and
breakout room, it’s perfect for business
Our three finely appointed meeting rooms
meetings, seminars and workshops.
feature natural daylight, washroom facilities, private balconies, complimentary
The Rideau Suite (681 square feet)
The Rideau Suite is ideal for a business
flip charts, 58” flat panel televisions, and
meeting or hospitality event. This facility
Wi-Fi Internet access.
accommodates up to 50 people and
Whether it’s providing the technology
comes complete with two washrooms
you need, or the selection of fine meals in
and a cloakroom.
our catering menus, our dedicated team
The Garden Suite (513 square feet)
delivers impeccable service and attenA unique boardroom and one-bedroom
tion to detail to ensure a successful and
suite combination, the Garden Suite is an
memorable event.
excellent choice for a business meeting
For more information, visit our website
of up to 20 people or as a hospitality
or give us a call and ask to speak with our
suite for up to 40 guests.
meeting and events coordinator.
• complimentary Wi-Fi
• free local calls
• voice mail messaging
• free newspapers
The Byward Suite
stay in downtown ottawa.
relax like you’re at home.
The National Gallery of Canada
is the country’s showcase of the
visual arts.
Our condominium-sized suites are available with one or two bedrooms.
Presse Café
BUFFET
TABLE
BALCONY
BEDROOM
CLOSET
BUFFET
TABLE
BATHROOM
18’6”x 9’9”
FLAT PANEL
TELEVISION
BOARDROOM
681 sq. ft.
63.33 m2
BOARDROOM
858 sq. ft.
79.79 m2
CLOAKROOM
BYWARD SUITE
WASH
ROOM
FLAT PANEL
TELEVISION
RIDEAU SUITE
FLAT PANEL
TELEVISION
BALCONY
GARDEN
SUITE
WASH
ROOM
KITCHEN
BOARDROOM
513 sq. ft.
47.56 m2
WASH
ROOM
CLOAKROOM
BUFFET
TABLE
BREAKOUT ROOM
183 sq. ft.
17.02 m2
WASH
ROOM
WASH
ROOM
130 Besserer Street, Ottawa, Ontario, Canada K1N 9M9
Tel. 613-232-2000 • Fax. 613-232-1242
Toll-Free 1-800-267-1989 • www.les-suites.com
TOP
DESIGN
Invest in Canada: Expanding is a Way of Life Here
The North American Free Trade Agreement has
created a single market that is home to more
© UNILEVER CANADA
than 435 million Canadians, Americans and
Mexicans. Our continental market is full
of lucrative opportunities for companies
offering both traditional and innovative
food and beverage products.
© OCEAN NUTRITION CANADA
Agri-Food Investment:
The balance of trade with the U.S. in the food and beverage
sector keeps tilting in Canada’s favour. Canada enjoyed a
US$2.5 billion balance-of-trade surplus over the U.S. in this
sector in 2005. Understanding the forces that underlie this trend
can pay dividends for your business.
Winning in North America
© NISSHIN FLOUR MILLING INC.
Turning Good Taste
into Healthy Profits
Food and beverage production is an extremely competitive
sector. But, it isn’t a secret what ingredients give Canadian
THESE COMPANIES
HAVE BENEFITED BY
CHOOSING CANADA.
FIND OUT WHY.
AGRICULTURE AND
AGRI-FOODS CANADA
INVESTMENT BROCHURE
Grow Like Unilever!
Canada Will Support You in
Building Strong Brands for
Your Canadian-Made Products
Unilever, a top international food manufacturer, has chosen Canada as the North American
production base for two of its most popular brands: Lipton and Knorr. In 2006 Unilever Canada
will expand its facilities in Bramalea, Ontario to meet a new mandate. The plant has proven itself
as an efficient producer of Lipton and Knorr side dishes for all of North America, but until recently
soups were produced only for Canada. Its success convinced the parent company to expand the
mandate to include production of soups for U.S. markets as well.
Grow Like Ocean Nutrition!
Canadian laws and regulations, enforced by the Government of Canada,
including the Canadian Food Inspection Agency, provide world-class production standards across the food and agriculture industry. Canada is recognized
for its commitment to food safety and environmental stewardship, helping to
enhance consumer confidence and access for Canadian food and agriculture
products to international markets.
Ocean Nutrition Canada Ltd (ONC) is a global supplier of MEG-3® brand omega-3 EPA/DHA
ingredients to the dietary supplement and healthy food markets. ONC supplies high-quality, marinebased ingredients to clients in North America, Europe, Asia and Australia. Ocean Nutrition Canada
is the largest manufacturer of concentrated long chain omega-3 fatty acids from fish oil and was the
first to have eleven of its oils achieve US Pharmacopoeia (USP) verification. ONC currently has 19
patent families (novel compositions, processes and uses), comprising 68 patents either granted or
pending in 18 countries around the world.
Agriculture and Agri-Food Canada facilitates the export of agriculture and
food products through a variety of programs and services. This includes a
strategy to support the Canadian food and agriculture brand internationally
with dedicated budgets and officers as well as the Canadian Agriculture
and Food International Program that provides matching financial support to
establish and promote industry-wide brands in international markets.
Grow Like Nisshin!
Nisshin Flour Milling Inc. of Japan has doubled the capacity of the Canadian facility it acquired
17 years ago to take advantage of upscale domestic markets as well as exciting new market opportunities just across the border in the United States. In 1989, Nisshin purchased Rogers Foods Ltd.,
of Armstrong, British Columbia, a local miller known for its quality flour and natural whole grain
cereal products. Initially, Nisshin supported the expansion and modernization of the Armstrong mill.
But, that wasn’t enough to meet growing demand for its products. In 2005, Rogers opened a new
250-tonne-per-day mill in Chilliwack, B.C. that has allowed it to expand flour sales to bakery and
food processing markets in Vancouver and the U.S. West Coast.
•
•
•
•
•
place to build our
To learn more about
Canada’s agriculture, food and
beverage industry visit:
www.ats-sea.agr.gc.ca
business, with
its large marine
easy access
R&D tax credits and
stable work force,
. The secret to
European markets
to both the U.S. and
creativity
our people and their
our success has been
technologies in
ary products and
in developing propriet
nity.
ive commu
a tremendously support
CEO
”
Robert Orr, President
To learn more about investment
opportunities in Canada, visit:
www.investincanada.gc.ca
and
Ocean Nutrition
For Cost and Production Advantages,
Open the Flaps!
Canada is the place for you —
Check out the evidence inside.
AAFC NO. 10008E
KPMG Business Study 2006
Growing Your Agri-Food Profits:
Canada’s 4.0 Percent Cost Advantage
Over the U.S. Industry
In March 2006, KPMG released a
detailed study analyzing food processing
business costs in nine countries, including the United States, Canada, Britain,
France, Germany, Italy, the Netherlands,
Japan and Singapore.
Canada finished first in North America,
with a 4.0 percent cost advantage over the
United States.
That advantage produces an average of 6.9 percent
net profit over sales in Canada compared to
3.1 percent in the United States—more than double
the profit rate!
none with such easy access to U.S. markets. The
North American Free Trade Agreement (NAFTA)
has given Canada easy access to U.S. markets:
17 of Canada’s 20 largest cities are within an hourand-a-half drive of the United States.
North America
The business cost model used by KPMG is based
on a small, independent food processor, producing
medium-value, non-perishable products such as
confectionery goods, or packed, dried or canned
foods.
Europe
U.S.
Germany
29,400
29,400
29,400
Italy
U.K.
29,400
29,400
Asia Pacific
France
29,400
Netherlands
29,400
Japan
Singapore
29,400
4,169
Salaries & Wages
Statutory Benefits
Other Benefits
4,403
5,097
3,654
4,244
3,649
4,294
6,451
428
554
1,280
1,059
543
1,483
622
1,173
880
1,376
1,245
913
1,576
677
1,470
742
401
5,477
6,332
7,622
5,625
6,363
5,808
6,385
8,366
3,244
619
1,046
492
720
381
1,055
488
1,024
854
662
709
630
1,251
824
Total Labor & Benefits
Transportation
1,291
1,870
761
859
Utilities
884
Interest & Depreciation
1,021
1,266
922
1,005
932
1,004
1,147
To complement the study, KPMG has developed a
web-based cost model as well as an interactive website.
The site enables investors to explore the costs involved
in setting up and operating a business over a decade in
more than 128 cities.
Want to investigate Canada’s after-tax cost advantages over the
U.S. for yourself? Take a look at the website data. Use your own criteria,
make your own comparisons, and pick potential spot to locate or expand
your operations.
Check out our credentials:
www.CompetitiveAlternatives.com
2,544
299
478
240
260
122
132
242
207
22
241
38
17,640
17,640
17,640
17,640
17,640
17,640
17,640
17,640
17,640
3,337
(299)
Non-income Taxes
Profit Before Income Tax
3,107
1,417
1,106
3,182
2,996
3,383
6,689
Income Taxes1
1,067
505
543
1,393
907
1,125
995
63
1,312
Effective Rate
34.4%
35.6%
49.1%
43.8%
30.3%
33.3%
29.8%
n/a
19.6%
2,040
912
563
1,788
2,089
2,258
2,341
(362)
5,377
6.9 %
3.1%
1.9%
6.0%
7.1%
7.7%
7.9%
(1.2%)
18.3%
27,361
28,487
28,837
27,612
27,311
27,141
27,058
29,762
24,024
After-Tax Profit
Net Profit Over Sales In Canada
Total Annual Costs
1. Income taxes may be either positive or negative, irrespective of whether profit before income tax is positive or negative, due to the impact of specific expense deduction rules, minimum taxes,
and refundable income tax credits. Effective tax rates are not shown where results are not meaningful because of low profitability.
Source: Competitive Alternatives: KPMG’s guide to international business costs. 2006 Edition.
KPMG Busines
s
Canada shows that
“ Our expansion in operation here and
we have a first-rate
a great base for food
that this country is
for success in both
companies looking
markets. We have
Canadian and U.S.
able to produce food
are
we
that
shown
e
both cost-competitiv
products that are
quality.
and of the highest
Jeffrey Allgrove,
President
Unilever Canada
A STRONG AND STABLE ECONOMY
Canada is the only G7 country that has consistently run a
budgetary surplus in recent years. It recorded its eighth consecutive
annual surplus at the end of the 2005-2006 fiscal year. Canada’s
year-over-year inflation rate, which averaged a modest 2.4 percent
between 2000 and 2004, dropped to 1.7 percent in 2005.
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SUPERIOR WORKERS AND MANAGEMENT
Canada leads the world in the percentage of citizens with a
university or college education and it has North America’s most
impressive record for workplace stability and company loyalty.
Canada’s multilingual work force gives employers valuable
resources to succeed globally.
��������������������������
Canada First Among 16 Countries
In Food Processing Productivity
The Agency compared Total Factor Productivity (TFP), which is widely considered
as the most comprehensive way of measuring an industry’s productivity. TFP includes
the contribution of education, training, technical advantages, organizational advantages
and management advantages.
Study 200
6
”
���������
In November 2005, the UK’s Sector Skills Development Agency released An International
Study of Sector Skills and Productivity, in which Canada placed first in the food and
beverage sector and the U.K. second.
There are other countries in the study with a cost
advantage over American agri-food producers, but
An Exciting New Tool for Investors!
29,400
Costs
Location-insensitive Costs
In the North American context, Sherbrooke,
Edmonton and the Waterloo Region are first, third
and fourth respectively as low-cost agri-food
processing locations.
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Costs, by major component, US $’000
Canada
Why is Canada Such a Great Place to Do Business?
������������������������������������������������
Comparison of Annual Costs – Food Processing
Revenues
Let us show you why investing in
Canada makes good sense, visit:
www.investincanada.gc.ca
Investment Secretariat
930 Carling Avenue
Ottawa, Ontario, Canada K1A 0C5
Telephone: (613) 759-7625
Fax: (613) 759-1667
E-mail: [email protected]
“ Halifax is a great
high-educated
science community,
Productive and reliable workers
Manufacturing cost advantages
Reliable access to safe and high quality raw materials
Proximity to high-density markets
Advanced food technologies
Government of Canada
111 Sussex Drive
Ottawa, Ontario, Canada K1A 0G2
Telephone: (613) 954-5031
Fax: (613) 954-2340
E-mail:
[email protected]
Agriculture and Agri-Food Canada
manufacturers and distributors an edge in the North American
marketplace—they include:
Archer Daniels Midland
Dow AgroSciences
Frito-Lay Canada
Heinz
Hershey Food Corp.
Mars, Incorporated
McCormick & Company Inc.
Nestlé Canada Inc.
Puratos
Unilever
International Trade Canada
“
General Mills brings
innovative food product
s to
Canadian families
with some of the
most recognizable
brands in the marketp
lace. It is the combin
ation of our
great brands and
the great people that
work for us
that drive our growth
in the Canadian market.
”
Christi Strauss,
President
General Mills Canada
REASONABLE WAGES AND SALARIES
KPMG’s 2006 business cost study found that average Canadian
labour costs are the lowest in the G7—and significantly lower
than comparable American costs. The study showed that average
U.S. labour costs (including benefits) are nearly 12 percent higher
than Canadian costs overall.
NATIONAL HEALTH CARE CUTS BUSINESS COSTS
Canada’s public health care system helps businesses maintain a
healthy work force and dramatically reduces companies’ costs
in providing workers’ benefits.
melding Canada’s
GREAT R&D AT HUGE SAVINGS
Canada’s R&D tax treatment is among the most generous in
the industrialized world. KPMG’s 2006 Competitive Alternatives
points to Canada’s 10.9 percent advantage over the United States
in the cost of doing R&D in biotechnology.
ACCESS TO THE NORTH AMERICAN MARKET
Under NAFTA, Canada provides access to more than
435 million consumers and a combined GDP of more than
US$12 trillion. Canada and the United States have the world’s
largest trading partnership—Canada leads China, Mexico and
Japan as America’s largest trading partner.
WELCOME MAT FOR INVESTORS
Canada was an international leader in the World Bank Group’s
report Doing Business in 2006, one of the reasons being that in
Canada it typically takes only three days and two procedures
to open a business.
BEST NORTH AMERICAN LOCATION
The Economist Intelligence Unit (EIU) predicted that Canada
will be the 2nd-best country in the world to do business
between 2005-2009 (trailing only Denmark). The EIU pointed
to Canada’s openness to foreign trade and capital, high-quality
infrastructure and great opportunities within the North American
marketplace.
traditional passion
“ Rogers Foodswithis exciting new technology and first-rate
for excellence
sed
to market quality grain-ba
transportations services
in those
Markets. And our success
products into U.S.
growing.
U.S. markets just keeps
”
Vic Bell, President
Rogers Food Ltd.
TOP
DESIGN
Research & Development
Canada at the
2007 Tokyo
Motor Show
2007 東京
モーター
ショーと
カナダ
Name: Dr. Hamdy Khalil
Cars on the Brain Since: 1985
Occupation: Global Director of
Corporate Research and Product
Development, The Woodbridge Group
INDUSTRY CANADA
TOKYO MOTOR SHOW BROCHURE
Research & Development
研究開発
While the thought of someone “growing” automotive parts
in a farmer’s field may seem outrageous, that’s exactly where
the foam in this particular seat comes from.
自動車部品を農地で「栽培」するという概念は突飛な
ようですが、この座席に使われているフォームの原料
はこのように栽培されたものです。
From research initiatives led by Dr. Hamdy Khalil,
The Woodbridge Group, a global leader in automotive
urethane technologies, is now offering BioFoamTM products
for several interior applications in mass production today.
An alternative to petroleum-based products, this flexible
foam is made with polyol derived from the oil of soybeans,
a plentiful crop grown globally.
氏名 : ハムディ カーリル博士
自動車産業在職期間 : 1985 年から
役職 : ウッドブリッジ・グループ、
企業研究・製品開発、グローバルディ
The Woodbridge Group is one of several companies working
closely with the AUTO21 Network of Centres of Excellence to
turn research into reality.
レクター
AUTO21 brings university, government and industry researchers
together from across Canada to focus on issues important
to the automotive sector. Research occurs in the areas of
materials and manufacturing; powertrains, fuels and emissions; design processes; intelligent systems and sensors;
health, safety and injury prevention; and societal issues and
the automobile.
自動車ウレタン技術のグローバルリーダーであるウッ
ドブリッジ・グループのハムディ カーリル博士が率
いる研究イニシアティブから生まれた BioFoam™ 製品
が、今日いくつかのインテリア用途に大量生産される
に至っています。石油を原料とする製品に代わって使
用されるこの柔軟性に優れたフォームは、世界的に大
量栽培されている大豆油から生成されるポリオールを
原料としています。
ウ ッ ド ブ リ ッ ジ・ グ ル ー プ は、AUTO21 Network of
Centres of Excellence と緊密に協力して研究を実用化
しているいくつかの会社の 1 つです。
AUTO21 は、自動車業界で重要な課題に取り組むため
にカナダ内の大学、政府機関、産業界の研究者を結合
する組織です。原料、製造、パワートレイン、燃料、
排気、デザインプロセス、インテリジェントシステム、
センサー、健康、安全性、傷害防止、社会的問題と自
動車を研究の対象としています。
2001 年以来、AUTO21 による研究はいくつかの特許、
そして多数の情報開示・ライセンス契約につながって
おり、カナダの自動車産業の世界的な競争力の維持に
貢献しています。
Since 2001, AUTO21 research has led to multiple patents, and
numerous disclosure and licensing agreements – concrete
results that help make Canada’s automotive industry globally
competitive and sustainable.
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Quality
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Exhibitors
Name: Sherri Matthews
Cars on the Brain Since: 1996
Occupation: Lexus Quality Control,
Toyota Motor Manufacturing Canada Inc.
社名 : ＡＢＣグループ株式会社
従業員 : 4,000 名 施設 : 製造部門 35
設立 : 1974 年
Name: Dofasco Inc.
Employees: 6,950 Facilities: 7
Cars on the Brain Since: 1912
社名 : ドファスコ株式会社
従業員 : 6,950 名 施設 : 7
設立 : 1912 年
Great success stories usually start “from humble beginnings.”
For ABC Group it all started with a windshield washer reservoir,
and some very good timing.
偉大な成功物語はしばしば「小さな出発」から始まり
ます。ＡＢＣグループでは、ウィンドシールド ウォッ
シャー タンクと、良いタイミングがすべての出発点で
した。
Dofasco Inc., a member of the ArcelorMittal group, is a highly
successful, leading North American steel solutions provider.
アルセロール・ミッタル・グループ傘下のドファスコ
社は、非常に実績の高い北米大手鉄鋼ソリューション
プロバイダーです。
In the mid 1970s, when the automotive industry was searching
for ways to make cars lighter and more fuel efficient,
ABC was the only company in North America who was ready
to provide high-quality blow-moulded plastic parts as an
alternative to steel.
From these “humble beginnings” of windshield washer
reservoirs and radiator anti-freeze bottles, ABC Group has
grown into a competitive, vertically integrated, full-service
supplier to the global automotive industry with more than
30 manufacturing locations in North America, South America,
Europe and Asia.
More than just a supplier, ABC Group works in close
partnership with customers to develop product systems to
meet specific design, quality, performance and production
goals. The company offers a complete end-to-end solution
providing expertise in each of the key areas from concept to
production and assembly, including: design and engineering,
tooling, machine building, materials, research and
development, manufacturing, painting, and quality assurance.
With state-of-the-art technologies, highly trained people
and customer-focused quality systems and services, Dofasco
produces a full range of value-added flat rolled sheets for
customers in North America’s automotive industry. Dofasco
takes special pride in its ability to serve the auto industry’s
needs for high-tech Solutions in SteelTM.
1970 年代半ば、自動車産業が車の軽量化と燃費の改
善を模索していた時期に、ＡＢＣ社は、鉄鋼品に代わ
る高品質のブロー成型プラスチック部品の供給体制が
整っていた北米唯一の会社でした。
ウィンドシールド ウォッシャー タンクとラジエータ用
アンチ フリーズ ボトルの「小さな出発」から、ＡＢＣ
グループは、今や優れた国際競争力と垂直統合組織を
有し、北米、南米、ヨーロッパ、アジア諸国に 30 か
所以上の生産拠点を持つ、グローバルな自動車市場に
おけるフルサービス部品メーカーに成長しました。
In addition to being a supplier of the highest quality and
most sophisticated flat roll steel materials to the automotive
industry, Dofasco is also North America’s largest supplier of
tubular products to the specialized hydroforming market and
has become a leader in the field of laser-welded blanks for
automotive applications.
ＡＢＣは単なる部品メーカーではありません。ＡＢＣグ
ループは顧客との密接なパートナーシップを通じ、特
定のデザイン、品質、性能、生産目標を達成するため
の総合的な製品システムの開発に取り組んでいます。
設計およびエンジニアリング、ツーリング、機械製作、
材料、研究開発、製造、塗装、品質管理など、コンセ
プトから製造、組立に至る主要開発分野の全段階にお
いて、専門知識に裏付けされた完璧なエンド ツー エ
ンド ソリューションを提供しています。
Dofasco supplies high-quality flat rolled and tubular products
to North American automotive manufacturers and major
parts makers with applications reaching vehicle assemblies
produced by CAMI (GM-Suzuki), Chrysler, Ford, General
Motors, Honda, Nissan and Toyota.
新しい発想と技術革新に対する限りない情熱が、ＡＢＣ
グループを常に適切な時に、適切な技術をもって、適
切な場所に位置付けていると言えます。
品質
Sherri Matthews and her fellow Toyota team members are
confident that if you ask anyone to name an automotive
brand synonymous with quality, there’s one you are sure to
hear mentioned – Lexus.
シェリ マシューズと彼女の同僚であるトヨタのチーム
メンバーは、誰かに品質を意味する自動車ブランド名
を尋ねたら、レクサスの名前が挙がることを確信して
います。
In 2003, Toyota’s Cambridge plant earned the distinction of
being the only factory outside of Japan to build a Lexus –
the best-selling Lexus RX series. To support this production,
suppliers have expanded their operations and built new
plants in cities such as Kitchener, Guelph and Stratford.
氏名 : シェリ マシューズ
自動車産業在職期間 : 1996 年から
役職 : レクサス 品質管理
トヨタ モーター マニュファクチャリング
カナダ株式会社
Name: ABC Group Inc.
Employees: 4,000 Facilities: 35 manufacturing
Cars on the Brain Since: 1974
Quality
Each of them plays an important role in Toyota’s relentless
pursuit of perfection. But it’s not just a mindset; Canada is
delivering. The RX 350 has been voted the best-quality
vehicle in its class. The Cambridge plant has earned numerous
quality and productivity awards, including seven J.D. Power
and Associates plant quality awards since 1991.
Toyota’s landmark decision is testament to the excellence
of its Canadian workforce and suppliers. Recently, this
confidence was strengthened when Toyota announced plans
to construct its next North American assembly plant
in Woodstock, Ontario.
最先端技術、熟練技術者、顧客中心の品質システムお
よびサービスにより、ドファスコ社は北米自動車産業
界の顧客向け付加価値圧延鋼板のフルレンジを製造
しています。ドファスコ社は、ハイテク Solutions in
Steel™ に対する自動車業界のニーズに対応できること
に特別な誇りを持っています。
Canadians take cars, and car-building very seriously. For more
than 100 years, the Canadian automotive industry has built a
reputation for consistently performing at a world-class level
in quality and productivity. It’s not just how we work, it’s
who we are. We have cars on the brain.
ドファスコ社は最高品質かつ最も高度な圧延鋼板を自
動車業界に提供できることに加えて、特殊ハイドロ
フォーム市場向けの鋼管材の北米最大のサプライヤー
でもあり、
自動車用途のレーザー溶接ブランク材のマー
ケットリーダーの地位も獲得しました。
2003 年、トヨタのケンブリッジ工場は日本国外で唯一
レクサス、それもベストセラーのレクサス RX シリー
ズを製造する工場であるという名声を得ました。この
生産をサポートするため、供給業者はそれぞれの操業
を拡大し、キッチュナー、グェルフ、ストラトフォー
ドなどの都市に新しい工場を建設しました。
これらはそれぞれ、トヨタの絶え間ない完璧の探求に
重要な役割を果たします。しかし理念だけではなく、
カナダは実際に結果を生み出しています。RX 350 は、
そのクラスにおける最高品質車に選ばれました。ケン
ブリッジ工場は 1991 年より、7 つの J.D. パワー アン
ド アソシエイツの工場品質賞を含む、多数の品質と生
産性に関わる賞を獲得しています。
トヨタのこの画期的な決定は、カナダの人材と供給業
者の優秀さの証です。トヨタは最近、次の北米組立工
場をオンタリオ州ウッドストックに建設する計画を発
表しました。これは、カナダに対する信頼がさらに強
固になったことを示すものです。
カナダ人は、車、そして車作りに真剣に取り組んでい
ます。100 年以上にわたり、カナダの自動車業界は常
に一流の品質と生産性を実現し、国際市場から高い評
価を得てきました。これは、単に仕事に対する私たち
の取り組み方ではなく、私たちの在り方そのものです。
私たちは、いつも車のことで頭がいっぱいです。
( 11
ドファスコ社は、北米の自動車メーカー、主要部品メー
カーへの高品質圧延鋼材および鋼管材のサプライヤー
で、これらの製品は CAMI（ゼネラルモーターズ - スズ
キ）
、クライスラー、フォード、ゼネラルモーターズ、
ホンダ、
日産、
トヨタ車の組み立てに使用されています。
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This passion for new ideas and product innovation has
consistently put ABC Group in the right place, at the right time,
with the right technology.
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TOP
DESIGN
HI-TEC SPORTS
MAGNUM PRODUCT CATALOGUE
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DESIGN
SMARTPEN CENTRAL
TRADESHOW DISPLAY
& PROMOTIONAL SHIRT
The PULSE SMARTPEN from Livescribe
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DESIGN
BENSON TRUCK AND TRAILER
IN-STORE PRODUCT DISPLAY
TRUCK & TRAILER
The Espar AIRTRONIC D2 heater is designed
for cab and sleeper heat in trucks, workshop
vehicles, freight compartments and interior
heat in general. This air heater cycles quietly
through four heat levels to mantain a desired
comfort setting, without idling your engine.
Espar Air Heaters
SAVE MONEY AND
THE ENVIRONMENT
• Economical
• Low fuel and power consumption
• Integrated control unit
• Ease of maintenance and installation
• Self-Diagnostics
• A variety of control options available
• Highest heat output available in
the market place
• Quick release cover for easy access
WINTER
SPECIAL
$
1,195.00
$
1,495.00
PLUS TAX
OR
PLUS TAX
INSTALLED!
FOR A LIMITED TIME • PRICE SUBJECT TO CHANGE
SIX WEEKS PAYBACK
**
REDUCED WEAR AND TEAR
Diesel
Comsumed
Diesel
Comsumed
IDLING ESPAR
3.8 Liters
p/h
$5.05*
($7,575 per year)
.15 Liters p/h
$0.20*
($300 per year)
That’s $4.85 saved every hour!
* Based on $1.33 p/l; the average price
of diesel in Canada on Sept. 8, 2011.
** Based on 6 hrs/day, 6 days/week
Espar usage VS Diesel Consumed idling.
ANTI-IDLING, EMISSION REDUCING
EQUIPMENT
2-YEAR MANUFACTURER’S
WARRANTY
INITIAL
MOCK-UP
FINAL ART
TOP
DESIGN
CANADIAN HOMEBUILDERS ASSC.
PROGRAM BROCHURE
& RETAIL DISPLAY
There are many
experienced and
reliable contractors
working in British
Columbia—highly
skilled professionals
who do business
the right way.
What to do
when you hire
a contractor
in B.C.
Unfortunately not all contractors
play by the same rules. Some cut
corners to offer lower prices. They
promise a “good deal” as long as
nothing is written down and you pay in cash.
Cash deals mean a lot of risk for you. Contractors who
don’t do business properly don’t protect you from
accidents or their mistakes. If there is a work-related
injury or damage to your home, you could face lawsuits and financial loss. You could be responsible for
your contractor’s unpaid bills. And you could be stuck
with work that is incomplete or badly done.
Although these risks are serious, they are easy to
avoid. Before you hire a contractor, follow these
three simple steps:
• Know Who You’re Dealing With
• Make Sure You’re Protected from Risks
• Always Get it in Writing! ®
Step One
Know who you’re dealing with
Good contractors have satisfied customers. Ask for
customer references for projects similar to yours and
call these homeowners. Was the work done properly,
on time, and on budget? Was follow-up work needed
and, if so, was it done satisfactorily? Would they hire
the contractor again?
If a contractor is not willing to provide references,
don’t hire them.
• A contractor’s Business Number or GST or PST
number can be used to verify if the contractor is
registered to charge federal Goods and Services
Tax (GST) or Provincial Sales Tax (PST). Contact the
Canada Revenue Agency at 1-888-490-8220 to
verify GST registration, and the Consumer Taxation
Branch at 1-877-388-4440 to verify PST
registration.
• British Columbia’s lien regulations specify that you
must hold back 10% of the contract value for 55
days following substantial completion of the work.
This protects you if your contractor fails to pay
suppliers or subcontractors.
Step Two
Make sure you’re
protected from risks
When a contractor works on your home, you need
to be protected. Risks exist whether you are hiring
someone for a simple home repair, a large renovation
project, the construction of a new home or cottage,
or to work on a rental property you own.
Here are some things you should know:
• A contractor’s business liability insurance can
protect you if your home is damaged through your
contractor’s fault, or if the contractor causes damage
or injury to third parties, like your neighbours.
• Your contractor may need to
register with the Workers’
Compensation Board of
British Columbia. If you hire
a contractor who should be
registered, but isn’t, you could
be held responsible for the
contractor’s unpaid premiums,
and for the entire cost of the
claim, if a worker is injured
while working on your property. To protect yourself
against liability, be sure to request a letter of clearance from the WCB of BC. You can get one quickly
and easily online at www.WorkSafebc.com.
• In B.C., contractors hired to construct a new
home or undertake applicable building envelope
renovations must be licensed by the Homeowner
Protection Office and arrange for third-party home
warranty insurance. You should check to see if your
contractor is licensed and get more information
online at www.hpo.bc.ca or phone 1-800-407-7757.
• Written receipts for all deposits and payments you
make to a contractor provide proof that you have paid.
It’s also important that your project complies with
local building codes. Even minor changes to the
structure of your home require a building permit.
Step
Three
Get it in Writing!
It’s essential to have a written contract. It helps
protect you in the event of accidents, work-related
injuries, or damages to third parties. Even for small
projects, it’s important to make sure you’re protected.
The size of the job does not limit the liability you
face if an accident occurs, and accidents can happen
even with the simplest home repairs.
• How much you will be charged
for the work and when you
will have to pay
• The amount of payment you
will hold back as required by
B.C. lien legislation
• The contractor’s warranty
detailing what is covered
and for how long
• A certificate from an insurance company proving that
the contractor carries business liability insurance
A written contract helps protect
you from other potential
problems such as loss of deposit
or overcharging. Also, without a
contract and a written warranty,
there is little you can do about
poor quality or incomplete work.
• A clearance letter from the WCB of BC confirming
A contract needn’t be complicated.
For simple repairs, it may only be
a page long. For bigger projects, information such as
drawings and specifications will also be needed.
Although the following list is not comprehensive, it
outlines information that should be in all contracts:
• The contractor’s licence number
the contractor is registered and paying WCB premiums. You should obtain the letter before work begins,
and again before you make the final payment to
the contractor
• The contractor’s Business, GST
or PST number, and
issued by the Homeowner
Protection Office if they are
constructing a new home or
undertaking applicable building
envelope renovations.
• The name, address and telephone number of
the contractor
• A full description of the work and the materials
and products to be used
• When the work will start and be completed
Professional contractors always
work with a proper written contract.
Review the contract and don’t
sign it unless you are satisfied that it
includes all the necessary information
and accurately represents what
you have agreed to.
Inform your home insurance company before any
work begins. Some homeowner policies don’t cover
construction-related risks or theft of building
materials. Call your home insurer to make
sure you have adequate coverage.
® Registered trademark of the Canadian Home Builders’ Association
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ENGAGING
NEW MEDIA
WORK
Embracing new
opportunities to
convert potential
customers into
actual customers.
NEW MEDIA
FRAME 1
LES SUITES HOTEL OTTAWA
INTERNET CAMPAIGN
(ANIMATED GIFS)
FRAME 2
FRAME 1
FRAME 4
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NEW MEDIA
RENX
INTERNET CAMPAIGN
(ANIMATED GIFS)
ANIMATION IN EACH AD REVEALED THE TEXT IN STAGES
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NEW MEDIA
KROON ELECTRIC CORPORATION
COMPANY WEBSITE
VIEW THE LIVE SITE AT
WWW.KROON.CA
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HARDWORKING
IDENTITY
WORK
Simple.
Unique.
Appropriate.
Adaptable.
Timeless.
IDENTITY
VARIOUS CLIENTS
LOGO/PROGRAM IDENTITY
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IDENTITY
VARIOUS CLIENTS
LOGO/PROGRAM IDENTITY
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SMITH
OFFERS A COMPLETE RANGE OF CREATIVE SERVICES
Concept Development • Art Direction • Presentations
Graphic Design • Artwork Production • Photo Direction
Project Management • Supplier Coordination
Press Supervision • Quality Control
FLEXIBLE WORKING ARRANGEMENTS
Can collaborate with a project team
or work independently
PROJECT WORK OR CONTRACT PERIODS
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METICULOUS
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HARDWORKING
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